Seo - A Play In The Sandbox Is Necessary

A Play In The Sandbox Is Necessary

There has been a good deal written about the Google 'sandbox' effect, as it's known. It has been taking up a lot of forum and article space over the last few months. I can't help wonder why most of the comment I've been seeing is negative or at least ambivalent about the concept (if of course, it really exists, as is the case with much about SEs that we don't truly know).

I'm sure most are very familiar with the concept of the 'sandbox' but for those who aren't and at the risk of boring everyone else, here is a very brief rundown:

Google, it is said, have decided that newly listed websites should have their listing (and PR etc) placed on hold for an 'unknown' period (the consensus seems to be around 90 -120 days) in order to make sure that they firstly, stick around for more than the specified period, and probably also continue to rank in the same way as they 'initially' do. The concept has been likened to 'sending them off to play in the sandbox with all the other kiddies' until they mature and can be judged by the same criteria as the rest.

Frankly, I can't see any problem with the idea at all. I have websites that have been online some time and other, newer ones that would be included in this 'sandbox' category, so I'm not saying this as someone who has only established sites that wishes to make it as difficult as possible for new competition to 'get established'.

Over the last few years, I've seen so many people decide (often on a whim and as often again with much planning) to try their hand at one form of Internet business or another, only to give up after a very short time. Certainly not long enough to see themselves out of the 'sandbox' (if it exists).

I'm not sure of the exact count, but Google® have around 8.2 billion web pages indexed and in my opinion, that's far too many websites in almost every category on every topic. It's also true that the vast majority are idle and contributing nothing to the average Internet user. Speaking strictly about the Home Based Business area, I'm sure no one could possibly disagree that any kind of idea or system, which requires a website to first prove itself as a positive contribution and demonstrate it will be online for more than a few months, is surely welcome.

After all, anybody who has had any degree of success in an Internet Home Business will tell you that it takes work, time and perseverance to get to the point where it is remotely worth your while (except for a few limited exceptions). So why would anyone who is serious about it be opposed to a relatively short 'trial' period, where their commitment needs to be examined and established? If anyone really thinks that they are going to see any great benefit from an Internet business website in the first 90 -120 days, then they really need to re-evaluate their reason for doing it (even though so many 'gurus' guarantee success in far less time...)

As for websites of an educational, information or entertainment nature, I feel the same should apply. If something like the 'sandbox' had been around a lot earlier and was implemented by all the SEs, there certainly wouldn't be as many dead links and inactive websites as there are.

In most cases and in most places, there is no licensing or certification whatsoever needed to begin a website about anything at all (even in the guise of a so called 'expert' or 'guru'). So anything in the form of a trial or cooling down period (even though the 'sandbox' doesn't fill the bill to any great degree) is a step in the right direction towards controlling the number of completely useless and pointless websites that exist, for a short time, purely on a whim or search for a quick buck.

Just to qualify my comments a little, I know there are a number of 'personal' websites and 'Journals' etc. These, of course, are a means of personal expression and everyone has the right to tell the world about themselves and to discuss whatever their fancy. I don't believe that these types of websites are in any way unwanted. Obviously, such sites would not be included in the vast majority of meaningful searches, purely by virtue of their very nature and such, are not contributing to the abundance of 'dead' or 'idle' websites.

The 2005 Edition of Steve Brennan's popular ebook title 'The Affiliate Guide Book' is now available. He also operates a number of Affiliate wesbites including Hair Loss Remedy and Quit Smoking OnlinePlus.

| 1 | 2 | 3 | 4 | 5 | 6 | 7 | 8 | 9 | 10 | 11 | 12 | 13 | 14 | 15 | 16 | 17 | 18 | 19 | 20 | 21 | 22 | 23 | 24 | 25 | 26 | 27 | 28 | 29 | 30 | 31 | 32 | 33 | 34 | 35 | 36 | 37 | 38 |

Google Has An Achilles Heal - Will Their Competitors Notice?
Even though Google Revenues continue to soar, the hidden problem that may stifle growth and may even allow Yahoo or MSN to overtake the paid search market in the future lies in two critical phrases: Customer Support, and Customer Tra...(related: Seo)

.com Not Listed In Regional Yahoo? Don?t Despair!
If you're a non-American business with a .com web address, and your regional Yahoo ranking is important to you, then my story might interest you.Recently my copywriting website dropped out of Yahoo's Australian rankings. For quite ...(related: Seo)

Search Engines The Masters Of The Internet Universe ? Part 3
This is part three of the article series and deals with the paid inclusion and organic search results from search engines.We touched on the topic of Kibitzing in the last part, now we will deal with some of the new concepts in search engine submission namely Paid Inclusion and Sponsored Results. Web sites have evolved from being perspective gen...(related: Seo)

Do You Have A Bad Seo Company, Or Are You Just A Bad Client?
I admit it, our SEO services are pretty bad.Speaking of bad, the Beatles couldn't sing a tune, John Grisham has never written a decent novel, Dell makes crappy computer's, TiVo's and iPods suck, the Lord of ...(related: Seo)

Feed Those Hungry Wiifm Monsters, Get Them To Multiply
Everyone packs their website with keywords in order to feed those keyword-hungry search engines spiders.Just do not starve your potential customers by forgetting to have the food they like:

ample helpings of benefits
tips rich in protein (practical)
automatic weekly feedings (like a newsletter)

If you (affectionately) look upon your potential customers as if they are WIIFM monsters, and understand how to care for and feed them, there will be no scary nightmares (unprofitable websites).A WIIFM monster is someone that is only interested in: what is in it for them.It would take days t...(related: Seo)

What Constitutes A Complete And Effective Seo Campaign?
Unfortunately, not many Search Engine Optimization companies know what this involves. You may see a "one size fits all" package, link popularity development in the form of subm...(related: Seo)

Seo Blues
SEO, not again!, you may groan. The webmaster world is inundated by articles and "how to's" with regard to SEO (Search Engine Optimization). If you are a rookie webmaster, chances are, like me, you may have embarked on a merry-go-round on the SEO circuit, depending on which article and opinion you were first exposed to.The role of search engines in getting free target traffic to your site is not debatable. How to get noticed in the search engines has spawned a whole industry, and gurus in tow. As should be expected, they h...(related: Seo)

Link Building In Light Of Vision-based Page Segmentation
The days of basing a successful link building strategy on link quantity and anchor text alone may be numbered. The link popularity theories behind PageRank and Hilltop remain important, but major search engines are continually adding new elements to their link algorithms to improve search relevance. One of these new elements is the concept of visual page segmentation which was recently proposed in a paper entitled "Block-level Link Analysis," by Deng Cai, Xaiofei He, Ji-Rong Wen and Wei-Ying, available online at http://research.microsoft.com/research/pubs/view.aspx?tr_id=690.How VIPS WorksThe paper introduces VIsion-based Page Segmentation (VIPS), which begins with the premise that current link popularity algorithms are faulty in that they consider each page on the World Wide Web as a single node. Different ...(related: Seo)

7 Search Engine Optimization Strategies
Search engine optimization refers to the technique of making your web pages search engine friendly so that search engines are more easy to understand and analyze your website. Consequently, your site has a better chance to gain high search engine ranking.However, please be reminded that high search engine ranking is not your only objective, and your objective should be website traffic and conversion. The following advice helps you to achieve the objectives.1. Make Sure Your Site Will Not Be PenalizedWebmasters realize the importance of attaining top search engine rankings. Hence, they perform many search engine optimization activities on their sites. However, improper implementation of search engine optimization can ge...(related: Seo)

Reciprocal Linking Scams, What To Look For And How To Avoid Them
Reciprocal linking scams have increased immensely during the past year. Initially we thought that this problem only related to gambling and casino related websites b...(related: Seo)