The Life Blood Of Internet-based Home Businesses...search Engines
|
Anyone involved in an Internet-based home business will soon cometo recognize the importance of search engines as a vehicle toattract potential customers.
Since the inception of Google in 1998, the popularity of using search engines has increased dramatically. Nielsen NetRatings reports that about 114.5 million Americans, or a whopping 39 percent of the US population, currently use search engines.
Through February of 2004, Yahoo and Microsoft's MSN ranked as the two favorite spots on the Internet with 87.3 million and 86.2 million unique monthly visitors, respectively, according to figures produced by Nielsen NetRatings.
Microsoft.com, ranked third, with 64.2 million visitors, but this figure is somewhat misleading because this site attracts much of its traffic by repairing flaws in the Windows operating system. Google was the fourth most popular site with 60.8 million visitors.
The market shares of MSN and Yahoo haven't changed much in the past three years while Google has emerged as a powerhouse without spending much of anything on advertising. Google's audience is now approximately six times larger than it was in early 2001, when it was the 26th most popular destination on the Internet.
As they vie for position, Google, Yahoo, and Microsoft plan to continue upgrading their services - healthy competition that canonly serve to improve the search experiences of Internet users in the future.
According to comScore Networks, an estimated 3.5 billion online searches are performed in the United States each month, making searching the second most popular online activity, ranking behind only e-mail.
In 2003, businesses spent an estimated $2 billion on advertising related to searches and some knowledgeable sources expect the search-related advertising market to triple during the next three years.
There are various search engine formats including natural search,pay for inclusion (PFI), pay per click (PPC), and hybrid approaches which combine both PFI and PPC characteristics.Because of the immense and growing popularity of search engines,their effective utilization is the life blood of Internet-based home businesses.
----------------------------------------------------------------
This article is freely available for reprint provided that the resource box at the end of the article is left intact and the article is published complete and unaltered. If you are using this article on a website or e-book, please make sure that the link in the resource box is live or clickable.
----------------------------------------------------------------
Kirk Bannerman operates a successful home based business and coaches others seeking to start their own home based business.
Visit his website at Legitimate Home Based Business for more details.
|
|
|
Screwed: Is This An Inevitability In The Seo World?
By about 2pm everyday, each of my team members has spoken to a good handful of clients and potential clients who have been speaking with other SEO firms. This an absolutely wonderful thing to see, as in the past in our industry, not eno...(related: Seo)
Why Is Seo So Important To Your Site?
You have heard the phrase LOCATION LOCATION LOCATION. But wait, this is online! You don't have to worry about location... or do you??!! Location is everything! Let's take a moment to really think about this. You need to find something. What do you do? Most people will go to their favorite search engine and input what they are searching for. They will type in a few words that describe what they are looking for. The Search Engines come back with the most relevant websites for your search. However, your search for a ...(related: Seo)
What Size Body Section Ranks Highest?
This is another one of the controversial questions in many of the SEO (Search Engine Optimization) forums, yet it is very easy ...(related: Seo)
Link Popularity: Why Its The Best Investment You Can Do For Your Business
More and more search engines rank your web pages based on the number of links that point to your web site (link popularity). Google uses link popularity as its most important factor in ranking sites. HotBot, AltaVista, MSN, Inktomi, and others also use link popularity in their formulas.In the near future every major search engine will use link popularity, so developing and maintaining good link exchange campaigns are essential to the success of your business. Also, finding the right partner to exchange links with is equally as important as becoming a member of a link farm can be devastating to your long term search goals.Your exchange link partner should be reputable in the industry, and should provide links back to you on pages that have a high page rank.The end goal is to have the greatest numbe...(related: Seo)
Google Rankings -- Achieve Top 10 Rankings With Free Tools
In order to get a top 10 google ranking it is imperative to not only know how to use the resources that are available to us, but to also know what to do with them. The key is always to find out what tools are the ones to use. In my experience, there are two tools I use almost daily to help my sites achieve top 10 rankings.1. GoogleRankings.com is an incredible tool that every webmaster should consult. Now, because Google rankings fluctuate multiple times a day, the site is sometimes a couple hours delayed, however it provides a great resource in quickly finding how your competitors stack up against your website. Not only that but you can use different key words in conjunction with a website to see how they rank. Incredibly useful ...(related: Seo)
Seo Expert Guide - Black Hat Seo - Activities To Avoid (part 8/10)
In parts 1 - 7, you learnt how to develop your proposition, identify your key words and optimize and promote (for free) your site and pages on the world's search engines. You were also introduced to our mythical Doug (who sells antique doors, door handles, knockers, door bells or pulls and fitting services) in Windsor in the UK.There are some search engine optimization and promotio...(related: Seo)
How You Can Easily Compile A Gigantic Keyword List
It doesn't matter what kind of marketing you are involved in.Having the most keywords for your m...(related: Seo)
Google Groups
Some very early users of the Internet - not the worldwide web as we know it today - but the Internet from the early 1980s, will have heard of, and likely used, Usenet. This was the collective name applied to text-based electronic bulletin boards that were used to communicate in the days before the web and email existed, and that are still in use today. The Usenet posts were first collected and organized for worldwide web use in 1995, by a company called Deja News. In 2001, Google bought Deja News and applied their considerable search expertise to Usenet posts. The result is Google Groups.There are w...(related: Seo)
How To Increase Alexa Ranking Of Your Website
Alexa toolbar also useful to Browse expired websites database. Many times when we visit any website we got error message that website is not available. We have to simply click The Wayback Machine button on Alexa toolbar and we can see the old data of that website.How to Increase Alexa Ranking of your website?Alexa Toolbar using millions of users. Alexa Gives Ranking by Analysing the web usage of millions of Alexa Toolbar Users. Alexa Sorting Millions of websites thru Alexa Toolbar and giving numerical rank for each website browsed by Alexa Toolbar.First Step of increasing your websites Alexa Rank is Download Alexa Toolbar and start browsing your website regularly.When you completed downloadin...(related: Seo)
Meta Tags Help Optimize Your Web Site Rankings
Are you working on getting your web site up onto the internet?There are a few different elements you...(related: Seo)
site-map - Copyright © 2006 | You can send your articles and get links. Contact Webmaster | All Rights Reserved.
| Seo